1. Introduction
Aura Business Technology Limited (“Company”, “We”, “Us”, or “Our”) respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://aurabusinesstechnology.com/ (the “Website”), communicate with us, or use our services.

By accessing or using our Website, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Website.

2. Legal Basis
This Policy is governed by the Personal Data (Privacy) Ordinance (Cap. 486, Laws of Hong Kong) and, where applicable, complies with the principles of the EU General Data Protection Regulation (GDPR) concerning lawful, fair, and transparent processing of personal data.

3. Information We Collect
1. Information You Provide Directly
• Name, company name, position, and contact details (email address, phone number). • Business correspondence, inquiries, and documents sent to us.
• Payment or billing information (when applicable).
2. Information Collected Automatically
• Technical data such as IP address, browser type, device identifiers, time zone, and browsing behavior.
• Cookies and similar tracking technologies (see Section 7).
3. Information from Third Parties
• Data provided by business partners, suppliers, or public sources to verify or support transactions.

4. Purpose of Data Processing
We use the collected information for the following purposes:
• To provide, manage, and improve our services.
• To communicate with you regarding inquiries, offers, or contracts.
• To process payments and maintain accounting records.
• To perform internal analytics, audits, and compliance checks.
• To ensure legal compliance with Hong Kong and international trade regulations (including KYC/AML procedures).
• To maintain and improve Website functionality and user experience.

5. Legal Grounds for Processing (GDPR reference)
Where applicable, we rely on the following lawful bases for processing your personal data:
• Contractual necessity — to perform an agreement or process a business inquiry.
• Legal obligation — to comply with tax, anti-money laundering, or export control laws.
• Legitimate interests — to maintain business operations, improve services, and prevent fraud.
• Consent — when you voluntarily provide data for marketing or communication purposes.

6. Disclosure of Information
We do not sell or trade your personal information.
We may disclose data only in the following limited circumstances:
1. To trusted service providers (e.g., hosting, IT, logistics, or payment processors) who process data on our behalf and under confidentiality agreements.
2. To affiliated companies, business partners, or contractors involved in delivering the requested service.
3. When required by law, court order, or competent government authority.
4. In case of merger, acquisition, or restructuring, where personal data may be transferred as part of business assets. All third parties are bound by confidentiality and data protection obligations consistent with this Policy.

7. Cookies and Tracking Technologies
1. The Website may use cookies and similar technologies to enhance user experience, analyze traffic, and improve content.
2. You may disable cookies through your browser settings; however, this may affect the functionality of the Website.
3. We do not use cookies for profiling or intrusive marketing.

8. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, and resolve disputes.
When data is no longer needed, it will be securely deleted or anonymized.

9. International Data Transfers
As our operations and partners may be located in different jurisdictions, your personal data may be transferred and processed outside Hong Kong.
In such cases, we ensure that the receiving party provides a level of data protection comparable to that required under Hong Kong law.

10. Data Security
We implement appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction.
However, no online transmission or storage system is entirely secure, and we cannot guarantee absolute security.

11. Your Rights
Under Hong Kong law (and, where applicable, GDPR), you have the right to:
• Request access to your personal data.
• Request correction or deletion of inaccurate data.
• Withdraw consent (where applicable).
• Object to processing for legitimate reasons.
• Lodge a complaint with the Office of the Privacy Commissioner for Personal Data (PCPD) if you believe your rights have been violated.

Requests may be submitted to:
Email: aurabusinesstech@gmail.com
Subject: Data Access/Correction Request – Aura Business Technology Limited

12. Links to Other Websites
Our Website may contain links to third-party websites. We are not responsible for the content, security, or privacy practices of such websites. Users should review the privacy policies of those third parties before providing any personal information.

13. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be available on our Website, with the date of the last update indicated at the top of this page.

14. Contact Us
If you have any questions, requests, or concerns regarding this Privacy Policy or our data handling practices, please contact us at:

Aura Business Technology Limited
Registered Office: PRC, Hong Kong, Unit G15, Tin Hau APPLE SOLO 14 King’s Road, Tin Hau
Email: aurabusinesstech@gmail.com
Website: https://aurabusinesstechnology.com